Global Gacha Games Market Research Report, Competitive, Technology and Forecast Analysis 2025-2032

According to DIResearch＇s in-depth investigation and research, the global Gacha Games market size will reach 5,096.94 Million USD in 2025 and is projected to reach 12,443.94 Million USD by 2032, with a CAGR of 13.60% (2025-2032). Notably, the China Gacha Games market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.

Research Summary

Gacha games are a genre of mobile and online games that incorporate a virtual “capsule-toy vending machine” mechanic, where players spend in-game currency or real money to obtain randomized virtual items, characters, or equipment. Originating from Japanese game design, these games emphasize collecting and upgrading diverse characters or assets, often featuring gacha pulls that offer varying rarity levels and probabilities. Players are motivated by the excitement of chance and the desire to build strong teams or collections, with many gacha games incorporating role-playing, strategy, or social elements. Despite their popularity for engaging gameplay and progression systems, gacha games have sparked discussions around monetization and gambling-like mechanics.

The major global suppliers of Gacha Games include Genshin Impact (HoYoverse), Fire Emblem Heroes (Nintendo), Langrisser (Zlongame), Azur Lane (Shanghai Manjuu), Pokemon Masters (DeNA), Star Wars, Marvel Strike Force, Dragon Ball Legends (Dimps), Dragalia Lost (Cygames) (CyberAgent), Raid: Shadow Legends, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Gacha Games. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major suppliers, as well as the market status and trends of different product types and applications in the global Gacha Games market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Gacha Games market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Gacha Games industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Suppliers of Gacha Games Include:

Genshin Impact (HoYoverse)

Fire Emblem Heroes (Nintendo)

Langrisser (Zlongame)

Azur Lane (Shanghai Manjuu)

Pokemon Masters (DeNA)

Star Wars

Marvel Strike Force

Dragon Ball Legends (Dimps)

Dragalia Lost (Cygames) (CyberAgent)

Raid: Shadow Legends

Gacha Games Product Segment Include:

RPG Games

Card Games

Others

Gacha Games Product Application Include:

Android Platform

iOS Platform

PC and Web Browser

Others

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend

Chapter 2: Global Gacha Games Industry PESTEL Analysis

Chapter 3: Global Gacha Games Industry Porter's Five Forces Analysis

Chapter 4: Global Gacha Games Major Regional Market Size (Revenue) and Forecast Analysis

Chapter 5: Global Gacha Games Competitive Analysis of Key Suppliers (Revenue, Market Share, Regional Distribution and Industry Concentration)

Chapter 6: Global Gacha Games Revenue and Forecast Analysis by Product Type

Chapter 7: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)

Chapter 8: Industrial Chain Analysis, Gacha Games Different Application Market Analysis (Revenue and Forecast) and Sales Channel Analysis

Chapter 9: Research Findings and Conclusion

Chapter 10: Methodology and Data Sources

Table 1： Gacha Games Industry Development Status

Table 2： Gacha Games Industry Development Trends

Table 3： Global Gacha Games Revenue and Growth Rate (CAGR) by Country: 2024 VS 2025 VS 2032 (US$ Million)

Table 4： Global Gacha Games Revenue by Country (2020-2025) & (US$ Million)

Table 5： Global Gacha Games Revenue Market Share by Country (2020-2025)

Table 6： Global Gacha Games Revenue Forecast by Country (2026-2032) & (US$ Million)

Table 7： Global Gacha Games Revenue Market Share Forecast by Country (2026-2032)

Table 8： Global Gacha Games Market Revenue by Key Suppliers (2021-2025) & (US$ Million)

Table 9： Global Gacha Games Revenue Market Share by Key Suppliers (2021-2025)

Table 10： Global Key Suppliers Headquarter and Key Area Sales

Table 11： Market Mergers & Acquisitions, Expansion

Table 12： Global Gacha Games Market Size and Growth Rate (CAGR) Analysis by Type: 2024 VS 2025 VS 2032 (US$ Million)

Table 13： Global Gacha Games Revenue Analysis by Type (2020-2025) & (US$ Million)

Table 14： Global Gacha Games Revenue Forecast Analysis by Type (2026-2032) & (US$ Million)

Table 15： Genshin Impact (HoYoverse) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 16： Genshin Impact (HoYoverse) Gacha Games Product Portfolio

Table 17： Genshin Impact (HoYoverse) Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 18： Fire Emblem Heroes (Nintendo) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 19： Fire Emblem Heroes (Nintendo) Gacha Games Product Portfolio

Table 20： Fire Emblem Heroes (Nintendo) Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 21： Langrisser (Zlongame) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 22： Langrisser (Zlongame) Gacha Games Product Portfolio

Table 23： Langrisser (Zlongame) Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 24： Azur Lane (Shanghai Manjuu) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 25： Azur Lane (Shanghai Manjuu) Gacha Games Product Portfolio

Table 26： Azur Lane (Shanghai Manjuu) Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 27： Pokemon Masters (DeNA) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 28： Pokemon Masters (DeNA) Gacha Games Product Portfolio

Table 29： Pokemon Masters (DeNA) Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 30： Star Wars Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 31： Star Wars Gacha Games Product Portfolio

Table 32： Star Wars Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 33： Marvel Strike Force Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 34： Marvel Strike Force Gacha Games Product Portfolio

Table 35： Marvel Strike Force Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 36： Dragon Ball Legends (Dimps) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 37： Dragon Ball Legends (Dimps) Gacha Games Product Portfolio

Table 38： Dragon Ball Legends (Dimps) Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 39： Dragalia Lost (Cygames) (CyberAgent) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 40： Dragalia Lost (Cygames) (CyberAgent) Gacha Games Product Portfolio

Table 41： Dragalia Lost (Cygames) (CyberAgent) Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 42： Raid: Shadow Legends Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 43： Raid: Shadow Legends Gacha Games Product Portfolio

Table 44： Raid: Shadow Legends Gacha Games Revenue (US$ Million), Gross Margin and Market Share (2021-2025)

Table 45： Global Gacha Games Market Size and Growth Rate (CAGR) by Application: 2024 VS 2025 VS 2032 & (US$ Million)

Table 46： Global Gacha Games Revenue Analysis by Application (2020-2025) & (US$ Million)

Table 47： Global Gacha Games Revenue Forecast Analysis by Application (2026-2032) & (US$ Million)

Table 48： Gacha Games Typical Customer List

Table 49： Gacha Games Distributors List

Figure 1： Gacha Games Product Pictures

Figure 2： RPG Games Picture Scope

Figure 3： Card Games Picture Scope

Figure 4： Others Picture Scope

Figure 5： Android Platform Picture Scope

Figure 6： iOS Platform Picture Scope

Figure 7： PC and Web Browser Picture Scope

Figure 8： Others Picture Scope

Figure 9： Global Gacha Games Market Size Analysis：2024 VS 2025 VS 2032 (US$ Million)

Figure 10： Global Gacha Games Market Revenue and Growth Rate Analysis: (2020-2032) & (US$ Million)

Figure 11： Global Gacha Games Revenue Market Share by Country in 2024

Figure 12： United States Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 13： Germany Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 14： Japan Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 15： China Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 16： France Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 17： U.K. Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 18： South Korea Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 19： Canada Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 20： Italy Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 21： Russia Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 22： Mexico Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 23： Brazil Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 24： India Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 25： Vietnam Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 26： Thailand Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 27： South Africa Gacha Games Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 28： Global Gacha Games Revenue Market Share by Key Suppliers in 2024

Figure 29： Global Gacha Games Industry Competition Landscape

Figure 30： Global Gacha Games Market Size by Type 2020-2032 (US$ Million)

Figure 31： Global Gacha Games Market Share by Type: 2025 & 2032

Figure 32： Gacha Games Industry Chain Analysis

Figure 33： Global Gacha Games Revenue Market Share by Application (2020-2032)

Figure 34： Key Interview Objectives

Figure 35： Bottom-Up and Top-Down Research Methods